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Ōtara town centre has been legally alcohol-free since 2015 but has this stopped public consumption?

Photo / RNZ


Is Ōtara town centre really alcohol free?

Ōtara town centre has legally been alcohol-free since 2015 but has this stopped public consumption? Ōtara Youth Hub manager Victoria Hearn says the area has been a well-known "drinking spot" in the area as Ōtara whānau avoid the communal space.

Ōtara town centre is legally an alcohol free zone, but “you wouldn't know it” according to some community advocates.

Ōtara Youth Hub manager Victoria Hearn said drinking is a “huge issue” in the town centre, even though it has been an alcohol-free zone 24 hours a day, seven days a week since 2015.

“The town centre has a 24-hour alcohol ban but you wouldn't know it,” Hearn told Local Democracy Reporting.

She said the area outside the Ōtara TAB and liquor store is “a public drinking spot”, with people avoiding shopping in problem drinking areas.

“Girls report lewd comments from people drinking. People don’t shop in problem drinking areas. It has been like that for 20 to 30 years,” Hearn says.

“We need to do something to stop it.”


Ōtara Youth Hub rans Proud to be Alcohol Free last weekend to raise awareness of the alcohol ban.

Last weekend, Ōtara Youth Hub ran Proud to be Alcohol Free to raise awareness of town centre rules and “show people what the town centre should look like”.

Hearn said the event was to raise awareness positively: "We held the event in a part of the town centre where the worst part of public drinking happens."

She said the local playground is in the worst part of town as people drink next to it.

“We want to make a statement. This should be a place families can use,” she says.

But Hearn said the Proud to be Alcohol Free event wasn’t without disruptions.

“We had some confronting moments where rangatahi were painting signs on the footpath whilst elders were drinking,” she said.

“We have had rangatahi from the Youth Hub pick up cans from people's feet.”

Free haircuts at Ōtara's Proud to be Alcohol Free event.

She said alcohol use generally comes from older community members.

“We’re trying to challenge that,” she said. “It was the first time we saw kids walking around.”

Alcohol sales in South Auckland

South Auckland has among the highest concentrations of liquor stores in Auckland, which Hearn said could be normalising public consumption.

She said awareness of liquor-free zones and tackling addiction are essential.

“Lots of people are not aware it’s an alcohol-free free area.”

“With alcohol and drug services, there is not a lot of uptake for regular drinkers. It is an addiction issue."

The event involved educating people in the community on what to do when they see an alcohol-related issue, she said.

“You have to report it to the Police through the 105 number or online,” she said, as this builds data on the number of incidents in Ōtara town centre.

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